Frogley joins Talasey

We’re thrilled to welcome one of the most recognisable and respected names in the merchant and landscaping industries to the Talasey team—Aaron Frogley has officially joined us as our new Sales Director.

With a strong background in sales and a reputation for both industry insight and charitable work, Aaron’s appointment is a huge step forward for us as we continue our journey of growth. After celebrating our 20th anniversary last year, Aaron’s leadership is set to play a key role in shaping the next 20 years for Talasey.

Aaron shared his excitement about joining at such a pivotal time, saying:
“I’ve admired Talasey for years. The company has gone from strength to strength thanks to its incredible products, customer service, training, and support for the merchant sector. The move to St. Vincent House and becoming a Builders Merchants Federation Centre of Excellence shows just how seriously Talasey is investing in its future.”

He added, “I already have strong working relationships with members of the team, including Marketing Director Rebecca Hughes, and I’m joining a capable, driven leadership team that’s fully committed to growth. I’m especially looking forward to reconnecting with my contacts and being back on the manufacturing side, helping showcase all that Talasey has to offer.”

Aaron’s appointment is the first of several exciting new additions to our team, reflecting our continued commitment to investing in talent and innovation.

Our owner, Mark Wall, summed it up perfectly when he said:

“Aaron is not only a familiar face in the industry, but someone who’s genuinely respected and liked. His arrival is a fantastic development for Talasey and perfectly aligns with our long-term vision for growth, innovation, and exceptional customer service.”